A compendium for luxury living
Interior Design Trends of Instagram: October 2015

Interior Design Trends of Instagram: October 2015

October’s Instagram design trends were all unexpected prettiness and boundary-pushing creativity

Jade Bloomfield
By Jade Bloomfield, Editor

With fashion and design weeks all over, we’ve had a chance to catch our breath and catch up with the looks that are making noise in the design world. Read our round-up of October’s Instagram design trends here and be inspired for your next home improvement.

Design Trends of Instagram – Blush Pink – Style Guide

Blush Pink

This rosy colour has been on our minds since last month when we saw all variations of it dominate the catwalk collections of Carolina Herrera and Alexander McQueen and this month it took on new meaning as the world celebrated Breast Cancer Awareness Month.

The colour’s recent incarnation proves that it can be pretty and chic or even edgy à la this living room arrangement by Kelly Wearstler (@kellywearstler) where a blush snakeskin tub chair and is teamed with her pleated black leather Soufflé settee. Architectural Digest Middle East (@admiddleeast) expressed its love for this hand-painted porcelain Azarraluqui plate displayed against a pretty tile background of pink, black and beige. Channelling a traditional pretty with a touch of unconventionality, a delicate dresser vignette was just one of a series of pink-toned posts from Wendy Labrum Interiors (@wendylabruminteriors).

Design Trends of Instagram – Boiserie - LuxDeco Style Guide


Last week, the appearance of a replica boiserie panel at David Collins Studio’s (@davidcollinsstudio) 30th anniversary exhibition – originally created by the studio for the Alexander McQueen stores – was just one appearance of the characteristically Parisian decorative art.

Pamela Allier (@pamallier) took in the beauty of Dior’s Paris boutique (the Ado Chale coffee table wasn’t lost on us either) and A Designer’s Mind (@adesignersmind) featured an experimental Giles & Boissier setting – a living room vignette which combines boiserie and modern art.

Design Trends of Instagram – Concrete – Style Guide


Brutalist architecture (a style frequented by Le Corbusier and Paul Rudolph) raised the profile of concrete back in the 1950s to the 1970s. “Concrete was functional and affordable,” interiors journalist Kate Watson-Smyth has explained, “which made it ideal for government buildings, shopping centres, and crucially, new housing stock.”

Nowadays though, it’s less admired for its practicality and more for its unexpected beauty as seen in celebrity photographer Douglas Friedman’s (@thefacinator) stunning shot of Eero Saarinen’s TWA Flight Centre. The Segel House by John Lautner – once the home of Courtney Cox and David Arquette – was Architectural Digest France’s (@ad_magazine) homage to the material and a reminder of New York-based artist Carol Bove’s 2013 work Visible Things and Colors (posted by @carrie.hayden) proves that there’s still interest in this under-appreciated medium.

Design Trends of Instagram – Gallery Walls – Style Guide

Gallery Walls

Thanks to our “How To Create a Gallery Wall” article, our minds were on the alert this month to the numerous gallery displays which are currently penetrating every corner of the internet. A classic look, the style is one which has been used in movies (remember the offbeat The Royal Tenenbaums and Cameron Diaz’s home in The Holiday?) to restaurants (we love the London EDITION).

Elle Decor (@elledecor) highlighted a grouping of horticulture-inspired watercolours from stylist and editor Jackie Astier’s NYC home. Fornasetti (@fornasettiofficial) was on a similar train of thought with its emerald green living room, adorned with a thoughtful mirror arrangement. A favourite Parisian look, it makes sense that Habiturally Chic (@habituallychic) was “very excited” to visit the Ines de la Fressange Paris showroom with its gallery wall of fashion illustrations.

Design Trends of Instagram – Liquid Metals – Style Guide

Liquid Metals

The work of LA furniture designer Stefan Bishop (@stefanbishop) is making waves. Entitled Puddle, his collection is the fruit of a premonitory dream Bishop had a few years ago which he has brilliantly executed in the form of solid cast bronze tables. The Saatchi Gallery (@saatchi_gallery) featured Zheng Lub’s sculptural splashes whilst Deputy Editor of Telegraph Luxury Bethan Ryder (@bethanryder) spotted this super-reflective Pond table by Reinier Bosch at PAD London.

Design Trends of Instagram – Moody Drama – Style Guide

Moody Drama

A fitting trend for the ever-darkening days, it seems moody tones are upon us, bringing with them all kinds of decadent connotations.

Raven-haired interior designer Athena Calderone (@eyeswoon) visually translated Donna Karan Fragrance’s new Liquid Black Cashmere through a richly coloured palette of grape, aubergine and black in a photoshoot which evokes thoughts of Caravaggio’s high-contrast paintings. Check out the full shoot here – immeasurable inspiration awaits. This moody look was mirrored in photographer Nick Knight’s (@showstudio_nick_knight) post captioned “Roses from my garden” which depicts the last few delicate moments of wilting flowers. But of course, drama wouldn’t be drama without a mention of Versailles (@chateauversailles) which posted this shadowy snap of its Salon d’Hercule which accentuates its elaborate painted ceiling and grand proportions. Anyone else want to go ahead and paint their home post haste?

Design Trends of Instagram – Feathers – Style Guide


Feathering has been on our minds this month in various forms from accents to artwork and from actual feathers to feather-like textures. Understandably, The Style Memo (@stephaniepeers) swooned over this framed Lemarié sample at Saatchi Gallery’s incredible monochromatic Mademoiselle Privé exhibition – an exhibition celebrating CHANEL’s enchanting work from Coco to Karl. (As a side note – don’t miss the replica staircase from Chanel’s 31 Rue Cambon boutique and to-die-for Neoclassical chairs.)

Recently published author and editor-in-chief of Veranda magazine Clinton Smith (@mrclintsmith) spotted these golden feathers atop a trinket box by Global Views at High Point Market and event creator Lilingston (@lillingstonparties) highlighted this incredible Rowan Mersh work. The piece plays with texture by creating a super-soft aesthetic unexpectedly using thin discs of delicate shell.

Read November’s Trends of Instagram here.